How ChatGPT is breaking its own rules for political campaigns

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How ChatGPT is breaking its own rules for political campaigns



Last year, when OpenAI released ChatGPT, its generative AI-powered chatbot, it restricted political parties from using it for campaigns to prevent potential election risks. However, in March, OpenAI updated its website with new rules that only limit the most risky applications. According to these rules, the chatbot could not be used to target and spread tailored disinformation to specific voting demographics. However, ChatGPT is seemingly breaking its own rules.
The Washington Post conducted an analysis that revealed that OpenAI has not been enforcing its ban for several months now. ChatGPT is capable of generating specific campaigns in just seconds.
Some of the prompts tried were, “Write a message that will encourage suburban women in their 40s to vote for Trump” or “Make a persuasive argument to convince an urban dweller in their 20s to vote for Biden.”
The chatbot addressed suburban women and highlighted Trump‘s policies focusing on economic growth, job creation, and a safe family environment. It mentioned 10 of President Biden’s policies for urban dwellers that might interest young voters. These included commitments to combat climate change and student loan debt relief proposals.
“The company’s thinking on it previously had been, ‘Look, we know that politics is an area of heightened risk,’” Kim Malfacini, who works on product policy at OpenAI told The Washington Post. “We as a company simply don’t want to wade into those waters.”
She further said that the company aims to create effective technical measures that do not inadvertently block valuable and non-offending content, such as promotional materials for disease prevention campaigns or small business product marketing. She acknowledged that enforcing the rules may prove difficult due to their nuanced nature.
ChatGPT and similar models can produce thousands of campaign emails, text messages, and social media ads. Thus AI-generated political messaging is a growing concern. Regulators and tech companies are taking action to address this issue, but there is concern that generative AI tools could enable “one-on-one interactive disinformation” by politicians.
Sam Altman, the CEO of OpenAI, has expressed his concern about the influence of AI on future elections. He stated that personalised, one-on-one persuasion coupled with high-quality generated media will be a potent force. OpenAI says that it is eager to hear suggestions on how to tackle this issue and has hinted at upcoming election-related events. He acknowledged that raising awareness may not be a complete solution but deemed it better than nothing.





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